Lorem Ipsum

With the development of computers and the Internet, more and more often you can see strange text in programs and website designs starting like "Lorem ipsum ..." At first glance, it looks like some kind of spell or ancient Roman text. Do not try to translate, despite the temporal similarity with Latin, this is just a meaningless collection of words. So what is Lorem ipsum? Let's figure it out together.

Let's try to type Lorem ipsum in some Internet search engine, and the number of pages where this phrase will be found will exceed 100 thousand. It means that everything is not so simple, the phrase, although meaningless, still has great meaning.

In fact, the magic words of Lorem ipsum are known to many of those who work in the field of printing or web design. Moreover, this gibberish is only the beginning of a large text, and there are programs that will generate a continuation of the alleged nonsense in pseudo Latin, producing the required number of characters, paragraphs or paragraphs.

For what? Only to fill the space with real text, depicted in the Latin alphabet, but not distracting the reader's attention. This is what design experts call "fish". Although Lorem ipsum is now used mainly by web designers, this "fish" was invented back in the 16th century by book printers to showcase fonts of various shapes and sizes. So that the customer can see how the printed page will look, how many lines there will be on it and whether the font used is suitable for the purpose for which the ordered book is printed. Here the printers took a long Latin text and applied it to the presentation.

What text was taken for this was discovered by the specialist in Latin, professor at the American College of Hampden-Sydney in Virginia, Richard McClintock (Richard McClintock). One of the strangest words in the Lorem Ipsum text is the word "consectetur". It is found only in sections 1.10.32 and 1.10.33 of the book "De Finibus Bonorum et Malorum" ("On the limits of good and evil"). This work belongs to Cicero and was written in 45 BC.

The first paragraph of the Lorem ipsum text looks like this:

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

And here is the text of the original paragraph:

Sed ut perspiciatis, unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt, explicabo. Nemo enim ipsam voluptatem, quia voluptas sit, aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos, qui ratione voluptatem sequi nesciunt, neque porro quisquam est, qui dolorem ipsum, quia dolor sitt, amet, consecte sedis non numquameius modi tempora incidunt, ut labore et dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur?

As you can see, for the text - "fish" selected separate words from the treatise of Cicero, and here and there added "extra" letters.

It must be said that Lorem ipsum is not the only contribution to the typography of the famous Roman orator and writer. Among the typographic fonts, there is a typeface called "tsícero" (with emphasis on the first syllable). This font is over 500 years old! For the first time it was used in 1465 for printing the first edition of Cicero's works by one of the first German book printers, a student of I. Gutenberg, Peter Schöffer (about 1425 - 1503);

Let's answer one more question: why did Lorem ipsum still survive to the era of computers in the 20th century? It turns out that thanks for this should be said to the British company Letraset. This company produced (and produces) special sheets with decals. With the help of such sheets, it was possible to accomplish what the printer can easily handle now: to make a beautiful inscription in a beautiful font of any size and a large number of typefaces. The technology was pretty simple. The symbols were printed on transparent sheets, and they were transferred onto paper (or other material) by placing the transfer sheet with the appropriate symbol in the right place and rubbing the transfer sheet from behind. Not fast, but the inscriptions were quite beautiful. So, on Letraset transfer sheets, letters were placed either alphabetically or in the form of several paragraphs of the Lorem ipsum text. In the second case, the letter was more difficult to find, but some savings were achieved. There were more frequent letters in the Lorem ipsum text and the sheet was used more efficiently. Letraset transfer sheets were very popular with type designers and designers. Therefore, the first electronic typesetting programs (Aldus PageMaker) began to use Lorem ipsum in their templates to fill in the place where the text would be. Lorem ipsum is now included as default text in many text and HTML editors.

Microsoft Word 2007, Photoshop CS6, and PowerPoint 2007 (and later) have the lorem function (= lorem (parameter1, parameter2), where parameter1 is the number of paragraphs, parameter2 is the number of sentences in a paragraph). You need to type, for example, = lorem (2, 7) (and press Enter), after which the text appears in the document.

In Windows Phone 8, snippets are visible in the standard calendar app when displaying the month.

On Mac OS X, passages are visible in the Keynote and Dictionary icons.

In the Google Chrome browser, when customizing the Fonts and Encoding section, Lorem ipsum is a visual example of a font.

In the translator Google Translate, weirdness was found in the translation of this phrase due to the fact that anyone can offer their own version of the translation, which is then offered as an option to other users of Google translator

Despite the fact that a huge number of Internet pages are found at the request Lorem ipsum, most of them are not yet finished. Instead of text, they contain the most common text "fish" Lorem ipsum.

There are many readable fishy texts nowadays. In most cases, they are only used to fill space. Often these alternatives to the classic Lorem ipsum are entertaining and tell small, funny, or meaningless stories.